Chris Nierhaus

Just by the name, you can tell Haus is a European-influenced company.  There is something simplistic and clean about european brand design that I have always admired. The colors of the Haus logo are vivid and contrasting. The font is simplistic and bold.

There is one more thing that you will notice – the business card has my name on it!  Yes, this brand was one I designed for myself with the intensions of starting a coffee company of my own. I find myself working in coffee shops so much that I fell in love with the atmosphere and social purpose behind them.

The complete vision actually includes establishing a coworking place that also funds itself with the coffee shop at street-level. This has been a goal of mine for quite some time and now that coworking places are popping up in more places, I can research the business properly to reduce my chances of failure.

Coffee shops are starting to turn away “laptoppers” because for $1.85, they can buy a coffee and use the space and equipment all day long. Not a wise way to make a profit. With layoffs at a record high and more people attempting self-employment, it seems like a good idea to have more coworking spots available to rent. I will go into more detail about the coworking trend in future posts.

Would you like to see a coworking place in your area? Do you know of a coworking place in your area or own one yourself?  I would love to hear from you!